Measurement is knowledge
Incomplete data on your campaigns
As a marketer, you want to measure all results in order to maximise the returns of your campaign budget. It is therefore essential that you can measure, evaluate and analyse the high-value leads that come in via telephone, so you know what on- or offline campaign generated these leads.
Control your campaigns based on all conversions
AdCalls makes the telephonic results of your campaigns insightful in your preferred analytics system. This tells you exactly what campaigns, keywords and channels generate the most conversion via telephone. With this information, you can make optimally efficient use of your valuable marketing budget.
Optimise your marketing activities with AdCalls
Dynamic call tracking provides you insight into which of your SEA campaigns’ keywords contribute to your call conversions.
Offsite call tracking
Gain insight into your entire customer journey by also measuring your call conversions.
With the help of offsite call tracking, you can make media and locations outside your website measurable.
Evaluate your calls
By evaluating your calls, you learn what marketing activities generate the most valuable phone calls.
Insight into your entire attribution model
By using AdCalls, you can know what traffic sources contribute to your incoming calls.
Integration with external systems
Integrate the data in external systems to gain insight into the returns of all your marketing activities at a single glance.
If you want to boost your conversions, AdCalls is a must-have! It is perfect for conversions via telephone and the collaboration is great!
40% of our leads happened by telephone and were impossible to track. Not anymore! We are now saving a lot on the costs of our Google Ads campaigns.
With AdCalls’ tooling, we can demonstrate the impact of our Google Ads campaigns to our clients even more effectively. This allows us to make better decisions with regard to the optimisation of the campaigns.