Measure every channel.

Your telephone number is probably not listed exclusively on your website. With offsite call tracking, you can measure calls that come in via Google Ads’ call extension, sales portals or an ad in the local paper. You will know exactly where people found your telephone number.

Offsite Call Tracking

Where do people find your telephone number?

If your telephone number is included in Google Ads’ call extension, in an advertisement in the paper or on a flyer, you will want to know what conversions this results in. How can you track these calls?

From now on, you can gain insight into all calls

By using offsite call tracking, you gain insight into the effectiveness of your telephone number in locations and media other than your own website. This grants you a complete overview of these marketing activities.

Offsite Call Tracking. How it works.

In addition to your website, you communicate your organisation's telephone number in other places as well.

By listing a unique telephone number in those places, you can measure how many calls come in from each ‘place’.

Take Google Ads’ call extension, for example. A consumer is looking for a product or service that you offer and they decide to contact you via the call extension.

Their call is forwarded to your organisation's original telephone number.

The call is registered as conversion in our dashboard, which grants you insight into the number of calls generated by the call extension.

Our key solutions.

Campaign optimisation

Gain insight into offline interactions that are usually not measurable. Offsite call tracking makes these interactions measurable.

Complete call tracking

Complement the data you measure with dynamic call tracking. With offsite call tracking, you can measure the response to telephone numbers that are not listed on your website and gain an even more complete overview of all your incoming calls.

Lead qualification

Evaluate your calls to gain insight into what marketing activities generate the most valuable leads.

AdCalls API

Google Analytics

Google Ads

Looker Studio

Google Display & Video 360

Google Search Ads 360

Double Click Campaign Manager

Microsoft Advertising

LEF

Salesforce

HubSpot

Relay42

bGenius

BlueConic

Adform

Microsoft Dynamics

If you want to boost your conversions, AdCalls is a must-have! It is perfect for conversions via telephone and the collaboration is great!

Melvin Harteveld

With AdCalls, we can better substantiate our optimisation choices and improve the performance of our clients’ campaigns.

Dennis Vlap

Since partnering with AdCalls, we have gained a wealth of additional insight into our conversion data. Existing conversions have now become measurable.

Why you should choose AdCalls.

More than 1.500 organisations have already partnered with us.

Watch our videos

Curious about the possibilities? Call our specialist at +31 (0) 30 7400 990.

Contact

Measure every channel.

Offsite Call Tracking

Where do people find your telephone number?

From now on, you can gain insight into all calls

Offsite Call Tracking. How it works.